Concur Urgent Care

Unlock of Future of Healthcare Marketing

In the ever-changing world of the healthcare industry, standing out is paramount. We crafted a comprehensive plan, optimizing their website for maximum visibility, launching targeted ad campaigns, and building a vibrant online community. The outcome? Concur Urgent Care witnessed a significant surge in visibility, a substantial increase in patient engagement, and a remarkable return on their investment.

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Increase Traffic with Smart Marketing!

About Concur Urgent Care

Concur Urgent Care is a leading healthcare provider in Johns Creek & Norcross, GA. They specialize in offering quick and reliable medical services for individuals in need of immediate care. With easy and instant access, Concur Care prides itself on delivering efficient care for non-life-threatening medical conditions. As an industry-trusted medical health provider, Concur Urgent Care has a mission to provide high-quality healthcare services when people need them the most.

The Challenge

While Concur Urgent Care had already established itself as a leader in urgent care services, they were facing increasing pressure to grow its patient base and stay competitive in an ever-evolving healthcare landscape. That’s when they turned to Sinopia for help. Even with a solid online presence, their website and social media channels lack generating traffic. Despite offering quality services there was no word-of-mouth. The patient acquisition methods were outdated causing low conversion rates, creating a gap between visitors and actual patients. Without comprehensive data analytics, Concur struggled to measure the performance and collect insight into how their campaigns were performing.

Our Strategic Approach

At Sinopiaus, we understand that success in today’s digital landscape requires more than just basic marketing strategies. Data-driven solutions that are tailored to your business’s unique needs and long-term solutions with a comprehensive marketing strategy can help address the specific challenges. Here’s how we approached Concur’s marketing transformation:

Digital Strategy Reimagined

The very first approach was to redesign Concur’s digital strategy from the ground up. We optimized their website for a seamless user experience and easy navigation in case of critical healthcare needs. Our team worked closely with Concur to create responsive and mobile-friendly features that met the needs of on-the-go patients.

Instant Online Visibility Boost

We implemented a robust SEO strategy that targeted high-value keywords and focused on local SEO optimization. We also leveraged content marketing to craft engaging blog posts and educational resources. This helped build trust with their audience while also improving SEO performance.

High-Impact Paid Ads

We revamped their PPC (Pay-Per-Click) strategy to create highly targeted ads aimed at local patients seeking urgent care. By focusing on specific demographics—including families, busy professionals, and retirees—we helped Concur reach the right people at the right time. This resulted in higher click-through rates (CTR) and a substantial increase in conversions.

Maximize Conversions Fast

A series of optimization strategies were implemented to address the low conversion rates. This included simplifying the appointment booking process and introducing personalized offers for first-time patients. By A/B testing different approaches and analyzing data, we were able to fine-tune the website to increase the likelihood of visitors turning into patients.

Social Media Power Play

Social media played a crucial role in expanding their reach. Experts at Sinopia developed an engaging social media strategy focused on educating their audience about the services offered, promoting seasonal campaigns, and fostering a sense of community. Consistently used platforms including Facebook, Instagram, and X (formerly Twitter), positioning them as a trusted resource for urgent care.