01 / WEEK 1–2
Discover
Analyze your search landscape, audience questions, competitors, existing content, brand entities, and geographic opportunities.
02 / WEEK 3–4
Structure
Build query clusters, answer-focused content frameworks, entity relationships, internal linking structures, and location signals.
03 / MONTH 2
Create
Develop authoritative answers, FAQs, supporting pages, comparison content, location content, and other assets around real search behavior.
04 / MONTH 3+
Expand
Monitor emerging queries, identify content gaps, strengthen topical authority, and continuously expand your visibility across search and AI discovery platforms.