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Sinopiaus

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PPC & Google Ads

Core Service

PPC & Google Ads
fills the schedule

High-intent paid search managed to cost per booked appointment, not clicks. PPC fills the schedule while SEO compounds in the background — every campaign HIPAA-compliant and tracked to the call.

45$
Avg. cost per patient lead
3.5*
Avg. return on ad spend
45%
Lower CPL vs. industry

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100% confidential • HIPAA compliant • No obligation

What’s included

Four levers, one paid acquisition plan

We run all four together, because traffic without booked appointments is just spend.

Search & Local Services Ads

Granular campaigns built by service line, location, and patient intent — so the right ad shows for the right search.

HIPAA-compliant landing pages

Custom, conversion-tested pages for every campaign, never a homepage redirect.

Call & form tracking

Every phone call, form fill, and booking tracked without PHI touching an ad platform.

Competitor & bid intelligence

Real-time visibility into competitor keywords and spend, with bids adjusted to outperform efficiently.
How we work

The first 90 days

01 / WEEK 1–2

Audit

Account audit (or clean setup), conversion tracking, call tracking, and a compliance review.
02 / WEEK 3–4

Fix

Campaign structure rebuilt by service line and intent; wasted spend on broad keywords eliminated.
03 / MONTH 2

Build

HIPAA-compliant landing pages launch for each campaign; ad copy and bidding tested.
04 / MONTH 3+

Compound

Monthly reporting against booked appointments and cost per acquisition, with next quarter’s plan attached.

CASE IN POINT

“Sinopia transformed our online presence. We went from underperforming in search results to being the #1 result in our area.”
derin-patel
Dr. Derin Patel
Hillside Primary Care
PPC & Google Ads

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